Designing and managing equity plans is half the battle – effective communications represents the other half and requires equity plan managers to put on their marketing caps. I know that you already have a ton on your plate, so here is a quick “Marketing 101” that will help you gain awareness for your equity plans.
After recently being acquired by an out-of-state company, all headquarters personnel are at risk of being let go. At age 60, Eileen faces unplanned retirement along with many of her colleagues at the high tech company where she works. Perhaps you recognize high-potential employees who fit Eileen’s description.